In the movie the “Field Of Dreams” Kevin Costner was told to “Build it… and they will come”.

Unfortunately, that is how some businesses think marketing should work. Build your website, software application or online service and the masses will march right up to your door with fistfulls of money.

Reality doesn’t work like that.

Take for example the Dotcom bust back in the 1990’s.

Businesses were launched.

Websites were launched.

Products were launched

Services were laundched

Millions of dollars worth of advertising were launched.

IPO stock offerings were launched.

Then everyone sat back waiting to get rich, because after all they “Built It”, now they have to come… right?

How many fortunes were launched because no one ever stopped to ask the end user, what they thought!

• How many companies went out of business?
• Stock options became worthless?
• People put out of jobs?

So tell me… Usability testing to see what the end user is thinking… Is it worth it?

If you are looking for help with usability recruiting for your next project, please let us show you what a 97% success rate can do for you.

• We are a staff of experienced and dedicated professionals that are 100% committed to work hand-in-hand with your delivery team to reach your targeted results.

• We have an extensive respondent database to match your every need.

• We offer specialized “Boutique” recruiting services for unique projects (no project is ever too small).

• Unlike other recruiting companies, we specialize in one thing only… respondents for heuristic evaluations, usability testing,  and field studies. That means you get the benefit of all of the proprietary procedures that include the many checks and balances that ensure a good usability study for you.

• We are proud of our 97% show rate.

Allow us to show you how we can help to bring your new:

• Phone service
• Website application
• Or software to the public.

If you have any questions we can be contacted here.